Watches NEWS
A. Lange & Sohne 1815 Homage to Walter Lange with Stoppable Jumping Second Limited Editions in 3 Colours of Gold and a Stainless Steel Unique Piece - Monochrome Watches
In January 2017, one of the greatest and humblest men I had the chance to meet, Mister Walter Lange (1924-2017), founder of A. Lange & Sohne, sadly passed away. In honour of its founder, the Saxon manufacture is enlarging its 1815 collection with the?1815 Homage to Walter Lange. Inside this watch is a surprising and unexpected complication: a?stoppable jumping seconds hand that dates back to a 150-year-old invention conceived by Ferdinand Adolph Lange. There will be three limited editions in yellow, rose and white gold, and one piece unique in stainless steel… all four are future collector’s watches, and the steel version will is the grail!?An Homage to Herr Walter Lange and his contribution to the German Watchmaking IndustryWalter Lange (1924-2017), founder of A. Lange & Sohne Ad - Scroll to continue with article Walter Lange was born in 192
Live From SIHH 2019 - Christoph Grainger-Herr of IWC Watches - Monochrome Watches
With the SIHH 2019 in full swing, it is time for MONOCHROME to bring you the novelties of this year live, and not only with articles and photos but also with videos. To start with we have?Christoph Grainger-Herr, CEO of IWC Watches, explaining all you need to know about the 2019 collection – which, you might have guessed, is focused on pilot’s watches.Pilot’s watches are one of the main ranges at IWC, and certainly one of the most prolific collections. While IWC has tended to renew collections once a year, times are changing and Mr?Grainger-Herr wants more stability. This is the?reason why the emblematic pieces – Big Pilot and Mark XVIII – have been left untouched. Ad - Scroll to continue with article There are three focuses at the SIHH 2019 for IWC Watches: The Spitfire collection, with tool pieces, reduced diameter, all equipped w
Independent Haute Horlogerie vs. the 'BIG Names' part 2 - Monochrome Watches
Independent watchmakers and the ‘BIG name’ brands are very different. Yet they all aim for the same goal, which is making (and selling) beautiful watches. In a series of articles i will share some?observations and thoughts.In my first chronicle about Independent Watchmakers & the ‘BIG name’ brands I wrote about the difference in reputation and the role of marketing. The ‘BIG names’ usually have a name that is well known to most people, especially among watch collectors. Not only a long history plays a role in this, also huge marketing budgets helps relatively new-comers to build a reputation very fast.Just take a look at these ads of Omega and Patek Philippe. They look familiar, don’t they? You have probably seen them in numerous magazines. And advertising in print media is expensive! Ad - Scroll to continue with article
Bangalore Watch Company Cover Drive - Value Proposition Review
Themed watches are always fun and Bangalore Watch Company has made them a speciality in 2020. Earlier this year, we showed you the MACH 1 series that paid homage to India's MiG 21 Type 77, the country's first supersonic jet fighter. Many design elements on the dial, crown and case back were directly related to the MiG 21, and an updated design recently debuted as well with the Officer's Blue. The brand's latest themed watch is the Cover Drive, which honours India's most popular sport, cricket. Although unique and a bit specialized, it remains practical, stylish and well priced.?Bangalore Watch Company was founded by a husband and wife team in 2018, and both Nirupesh Joshi and Mercy Amalraj have worked to set a new standard of watchmaking in India. They didn't come from an industry background and both left successful careers in tech and consulting, but a passion for watches and business acumen led to a brand that truly represents the country. We've covered many themed watches here at Mo
2016 TAG Heuer Mikrograph 100th Anniversary - The TAG that goes vintage and fast - Monochrome Watches
You thought that TAG Heuer was only about to do?normal watches, with a more?entry-level objective – and we thought that too, especially after what we told you here. Well, it seems that it’s not going to be the case and that concept watches, even if rare, are still part of the new strategy implemented by Mister?Biver. As a proof, TAG Heuer will launch a new limited and exclusive watch, to celebrate the 100th anniversary of the Mikrograph, the first stopwatch able to time events to the 1/100th of a second. Here is the highly desirable?2016?TAG Heuer Mikrograph 100th Anniversary, the TAG that goes vintage and?fast,?and?still to the 1/100th of a second.The 1916 Heuer Mikrograph?StopwatchBack 100 years ago, Heuer was definitely one major player?in timing sports events. Their stopwatches were known all over the world as precise and reliable. Of course they had to be… Remember that at that time, the trust in official results and timing?of sports events was based and based on