Opening the A. Lange & Sohne Boutique in New York City - Monochrome Watches
There were times, not so long ago, when Audemars Piguet, Patek Philippe and Vacheron Constantin were THE three Grande Dames of Haute Horlogerie. In the last twenty years there have been some changes, and without jumping to the conclusion that one of the aforementioned threesome should make place for another brand, we can at least say that there's a new kid in town. And that new kid plays the same game – i.e. classic, understated, and complex Haute Horlogerie – and is very successful at that. We're talking about the German high-end watch manufacture A. Lange & Sohne, who have just opened their first boutique in New York City. Opening your own boutique is quite an endeavor, certainly when you're a German high-end watch brand. Everything has to be perfect, and that's exactly why A. Lange & Sohne didn't over-rush to open their first boutique in the Big Apple. They searched for the perfect location, where they can welcome their customers, their guests, in the environment

First Look: The Travis Scott x AP Royal Oak Perpetual Calendar Openworked "Cactus Jack"
Collaborations and watches inspired by pop and street culture are, without a doubt, an important part of Audemars Piguet‘s recent history. No other brand on the haute horlogerie scene has fostered such creative synergies with different universes. Sport, pop culture, art, fashion and entertainment… It looks at things from a different perspective, like it or not. This year, Audemars Piguet unveils a new Royal Oak Perpetual Calendar Openworked limited edition in collaboration with brand and label Cactus Jack, founded by American hip-hop artist Travis Scott. And yes, it is indeed “The Chocolate AP,” as Travis Scott likes to call it in his latest album. Yet another polarizing collaboration with a slightly controversial artist, but one that truly looks spectacular.?AP x CollabsAs most of you might know, this new model isn’t the first time the Swiss watchmaker ventured into the world of music and sport, and specifically hip-hop and basketball culture. Far from th

3 Questions to Guillaume Tetu, COO of Ralph Lauren Watch and Jewelry Co - Monochrome Watches
We caught up with Guillaume Tetu, COO of Ralph Lauren Watch and Jewelry Co (RLWJ) in Geneva a couple of weeks ahead of Watches and Wonders Miami 2018. He shares his vision for RLWJ's future as the brand will celebrate its 50th anniversary this year, including a sneak preview of the new Ralph Lauren RL Automotive Skeleton Steel presented at Watches and Wonders.Before we talk about the ins-and-outs of this year, how was 2017?2017 has been a good year for RLWJ. With the introduction of new products to complete our latest women RL888 collection launched in 2016 (RL888 32mm/38mm Steel Snowfall Diamond Case, and RL888 32mm/38mm Steel Black Dial), we sustained the momentum and enlarged the offer to our clients. Ad - Scroll to continue with article RL888 Steel Snowfall Diamond CaseThe other great novelty comes from the men's 867 collection: 4 new timepieces have been cr

Introducing Jaeger-LeCoultre's The Collectibles Collection of Vintage Watches
Old is gold. Rounding out a collection with some pre-owned timepieces is a very special feeling, especially if we are talking about emblematic or rare models As the trend for vintage watches consolidates, the market for second-hand luxury watches is growing fast. In its 2022 Swiss Industry Report, Deloitte estimates that the pre-owned market accounts for CHF 20 billion and is likely to reach CHF 35 billion, making up for more than half of the primary market. The second-hand business has transformed dramatically and professionalised over the past few years, with a proliferation of players, including brands that are launching their own CPO (Certified Pre-Owned) programmes to capture part of this market and positively influence the perception and value of their watches. Among these is the recent initiative of allowing its retailers to certify and sell models with a two-year international warranty. Now, Jaeger-LeCoultre announces The Collectibles, a programme covering watches from a ca

Introducing: The Millennium Watch Book Chronographs Edition
Following already 3 editions – The Millennium Watch Book, Tourbillon Watches and Divers Watches – GMT Publishing and Brice Lechevalier now release a fourth opus in their successful The Millenium book series. And now, the latest book to be released takes a look at one of the most popular complications, the chronograph.Just like the previous volumes, this fourth sequel of The Millennium Watch Book is presented in a hard XXL coffee-table format. Besides essential information about the chronograph and its history, this lavishly illustrated 200-page opus brings together a selection of 50 picks from 50 different brands produced since 2000. Gracing the cover of this year's edition is one of the most iconic automotive-inspired chronographs, the TAG Heuer Carrera. An entire chapter is dedicated to this iconic piece, which celebrated its 60th anniversary in 2023. Ad - Scroll to continue with article