Editorial: The Rise In Price of the Luxury Sports Watches in 2023
Few watch categories have seen such a surge in popularity as the luxury sports watch (or integrated watch design) over the past years. Demand has skyrocketed over the years, driven by iconic models, but now numerous new players Once limited to higher-end brands, the market has expanded with more affordable options. Last year, we looked at the prices of the steel luxury sports watches listing some of the main options. Brand and product positioning is sometimes a battle for the mind of the consumer While we will not again discuss the notion of price itself here, we have updated our charts, showing how the offer has expanded and how brands position themselves in this ultra-disputed category.For reference – The state of the luxury sports watch market in 2022 (Swiss retail prices), with the most important models listed (take into account the watches with * which are titanium)The watches listed in the chart above are a selection of automatic two- or three-hand models manufactured in st

Buying Guide - The Best Watches Introduced in 2020... So Far
It certainly is way too early to claim that we’re in front of some of the best watches of the year, and even though the industry isn’t in the best mood (sales aren’t expected on the rise, China’s situation could affect exports), we expect to see some great news to be launched. Still, and even if it’s only early February 2020, we’ve already seen some pretty impressive new models introduced. We’re not talking entirely new products, but instead evolutions of known watches… But that maturity has resulted in 4 very, very desirable watches. So here are some of the best watches introduced in 2020, so far.Bvlgari Octo Finissimo Automatic Satin-Polished SteelThe Octo Finissimo Automatic is a watch that needs no introduction anymore. It has been well-accepted by the watch community, thanks to its bold, modern design, its sleek colour scheme and, reinforcing Bvlgari’s investment to be seen as a real manufacture, an automatic movement that is a

Live from Watches and Wonders - The Colours of TOP GUN by IWC - Monochrome Watches
Live from Watches and Wonders Geneva 2022, we’re now moving to IWC and meet up with Chris Grainger-Herr, CEO of IWC, who will present the new 2022 Collection named “The Colours of TOP GUN”. 4 new models are released, all inspired by the colours of aviation, all released in ceramic of ceramic-derived materials, starting with the new Big Pilot 43 Jet Black and its zirconium oxyde black case. Next is the Pilot’s Watch 41 Ceratanium, combining an all-black design with the brand’s innovative titanium material. New in the range too is the surprising Woodland Green model, with a military-inspired olive green ceramic case, strap and dial. And finally the Lake Tahoe Pilot’s Chronograph, a bold and unprecedented full white ceramic pilot’s watch with a contrasting black dial. The IWC Pilot’s Chronograph 41 TOP GUN Ceratanium IW388106 For more details about the 2022 IWC Pilot’s Watch TOP GUN Collection, please visit www

Protrait: Kortela Valta, a New Independent Watchmaking Discovery From Finland
Finland has birthed some of the most fascinating watchmakers outside of Switzerland and has long left its mark on the watchmaking industry. Think of names like Kari Voutilainen and Stepan Sarpaneva, to name just two. Perhaps lesser known, but not to be overlooked, is Reima Koivukoski, whom we introduced to you about a year ago. Now, though, we have the next discovery from the “Land of the Thousand Lakes” lined up for you: Kortela Valta. This duo of watchmakers, Roope Kortela and Rene Valta, found a mutual passion for watchmaking when studying at the Finnish School of Watchmaking and have joined forces to create something very cool called the Eka. More than enough reason to sit down and talk to the pair!Robin, MONOCHROME Watches - Roope, Rene, you're a young two-man brand from Finland. Can you introduce yourselves briefly? Ad - Scroll to continue with article

Tudor Announces David Beckham as new Brand and #BORNTODARE Campaign Ambassador - Monochrome Watches
David Beckham, one of the world’s most famous football players (for our American readers: that’s what you guys would call soccer) and style icons, will be Tudor’s new brand ambassador and ambassador for the #Borntodare campaign. Now that’s something we didn’t expect. The man who has everything, who married Posh Spice, who’s nickname is DB7 and who has won prizes for best male body, and best dressed man, chooses to work with Tudor. Beckham is famed for his style, so his choice to work with Tudor is a huge boost and compliment to the brand. The brand, which has been gaining momentum over the past years since changing?gears and introducing?several very successful vintage inspired watches, was already on its way to becoming the cool kid on the block in the world of watches. With an ambassador like Beckham joining its ranks, it?will now be able to reach far beyond the obvious watch aficionados, and show its version of?‘cool’ to a much larger a